Jim Burra, President and Major Owner of Endural - Industrial Storage Bins


Who is Jim Burra?

Here's a little background.

Jim is the president and major owner of Endural. He finally became president after buying Endural's predecessor and naming himself to that post.

A plastics career was not in the grand plan but occurred in 1989 when W. D. Adam Co. was offered for sale. Prior to that, Jim had been the CFO of a multi-industry public company called Intercole, Inc. He was part of a management group which teamed with outside investors to take Intercole private. When Intercole sold to an investor a few years later, Jim went searching for his own business. He liked what he saw in Endural and was, with a friendly banker's help, able to close the deal.

Endural has enjoyed many successful years, building on its roots of containers for the aerospace and electronics industries. Jim had planned to add automotive to the mix and in 1993 introduced the first plastic case for transporting engines. That business has grown substantially and today Endural has 14 case sizes and enjoys a dominant position in both the engine and transmission case arena.

Along the way, Jim had an opportunity for early retirement. In 1998 Endural was sold to Hoover, a subsidiary of CitiCorp Venture Capital. Jim continued with the business as an employee and consultant until 2006 when Endural was offered to the employees. At that point Jim, Sue Williams, and Raul Rivera bought Endural.

Jim continues as the CEO of Endural and concentrates on special projects such as new products and concepts. He has served on the board of Semtech Corporation, a publically traded analog semiconductor company, for 20 years. He also serves on the Orange County Board of the American Cancer Society and on the Board of Governors of Chapman University.

Jim has been married to Kay for 46 years. Their 2 daughters, Lisa and Laura, have 6 children. Weekends are now spent at the soccer and baseball fields rooting for grandchildren.